Bulgarian singer-songwriter ROBI has released the official music video for "Синьо сърце" (Blue Heart), the first single from his brand-new album, now available across all major digital streaming platforms. The song explores themes of love, vulnerability and emotional resilience, while its cinematic visuals reinforce the track's powerful atmosphere.
The video was directed by Hristo Georgiev, with Momchil Yovkov serving as both director of photography and editor. Production was handled by the creative agency MAD Stories. One of the video's most striking elements is the large blue heart created by set designer Martin Kirilov together with Mario Kovachev and Aleksandar Ivanov. ROBI revealed that this unique artwork will also accompany him on his upcoming summer tour.
The song was written by Roberto Nikolov, Denis Popstoev and Plamena Nikolova, who also co-wrote the lyrics. The arrangement was created by Denis Popstoev and Roberto Nikolov, while Dimitar Ganchev handled the mixing and mastering.
Over the past few years, ROBI has established himself as one of the most distinctive voices on the contemporary Bulgarian pop scene, combining heartfelt songwriting with carefully crafted visual storytelling. With "Синьо сърце", he opens a new chapter of his artistic journey, pairing emotional depth with a memorable cinematic aesthetic.
